Industry first: creative Facebook campaign for super fund members

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Navigating Regulatory Waters: Friend or Food? How To Stay Ahead in Financial Services

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Maximise your PR Partnership: 5 Tips for Successful Collaboration

Ah, the corporate dilemma – should we handle our public relations in-house or hire an agency? And... if we do hire an agency, how can we get the best results from that investment? ...

AMIST sought a creative Facebook campaign to increase brand awareness and loyalty, and ultimately increase members. BlueChip delivered campaign strategy, tactical advice and team capability development:

Audience persona development (workshop) & campaign tactics
Team training & playbook for the platform (Facebook) and management / monitoring tools
Social media guidelines and policy

Results

A complete strategy to help our client:

Creative campaign based on deep audience insight and analysis
A new, cost-effective online communication channel to support member relationship endeavors
Upskilled in-house team capable of successful campaign implementation

Client case study and contact details available on request.

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Navigating Regulatory Waters: Friend or Food? How To Stay Ahead in Financial Services

Maximise your PR Partnership: 5 Tips for Successful Collaboration

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