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Christina Lu

How to pitch for more budget for your marketing and PR efforts

This is potentially every marketer’s worst nightmare, but the reality is, the constant chase for more marketing budget is essentially part of the job description

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Topics: social media, public relations, financial services industry, content marketing and thought leadership, financial planning, integrated marketing, Profile

BlueChip celebrates 15 years in business

Thanks to all who came to celebrate BlueChip’s 15th anniversary and made it such a fun evening! We hope you enjoy flicking through these photos as much as we do.

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Topics: financial services industry, content marketing and thought leadership

Top 3 mistakes financial services marketers are making in 2019

Feel like you’re running an endless marathon? If you’re constantly pacing to keep up with the digital and tech changes that are shaping marketing.... and yet...

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Topics: social media, content marketing and thought leadership, integrated marketing, Growth

B2C Content Distribution: How To Create Content That Converts

People have to make financial decisions that affect their lives every day – we all need a bank, we all need a super fund, we all need a roof over our heads. So...

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Topics: social media, public relations, content marketing and thought leadership

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