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Carden Calder

Strategy-led
PR and marketing for financial services.

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Results you can measure

COVID19 has disrupted how we work, live and communicate.

For some financial services business this means opportunity. For most there's risk. For all of us there's change.

We're helping you in two ways. The first is open access to market intelligence from other financial services leaders via our COVID19 CEO response briefing.

The second is helping you reach your goals in this 'next normal', using marketing and PR that's right for now and what might be next.

This still means helping you reach and engage:

Advisers

Accountants

Clients

Investors

Members

Policyholders

Super Funds

Retirees

SMSF trustees

High net worth investors

Media

Industry leaders

Even when the context is changing daily, your messaging and communication (and your partners) should still deliver insight you can use, and results you can measure.

Our most important result? A Net Promoter Score of 71%.

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Katy Lithgow
Game Changing

If you're a financial services CEO, founder, CMO or leader who…

wants to use PR and marketing to change the game, we can help.

That might mean changing how you're seen, who supports you and how fast you grow your business. Or it might mean changing a whole category, market or policy landscape.

Our work together can:

  • Build your influence
  • Help you become higher profile
  • Pivot your marketing and PR for COVID-19
  • Find & engage new audiences and prospects
  • Prevent or manage a crisis, issue or perception problem
  • Evolve your marketing & PR so it delivers results you can measure.
How we help

Services

Public relations & marketing to hit goals, not just vanity metrics.

Grow

your business: revenues, reach or influence

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Protect

your reputation: pre-empting issues, preventing crisis or managing one

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Profile

your people, products & services, or point of view

More here

Case Studies

Partnerships that make a difference

Explore our work
Explore our work
Quotation mark white

We knew we weren’t making the most of our deep expertise and that we were missing out reaching them because of their lack of awareness of our capabilities. So we brought in Blue Chip Communication to help us reach a wider audience and show them how we could help their own businesses thrive. The personas developed from client interviews and the stakeholder workshop are not only helping to drive our communication strategy and content production, but are also central in the development of new products and services.

Natalie Sillar

Head of Sales and Marketing at Heffron

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Our Clients

From the world's largest fund managers to founder-led start-ups, we're typically chosen for the same reasons. We're experts in PR and marketing, we have deep expertise in financial services and we invest in relationships because they precede exceptional results. This means a faster start, better insights to your business and stronger foundations for 'work that works'.

Knowledge Shared

Insights

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Profile

06 August 2013

Affluence. Effluence. Influence. Do you know the difference?

We increasingly hear the term ‘online influencer’ bandied about. But what does it really mean? And would you know one if you saw (heard, or read about) one? Here we look at what makes an influencer – ...

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