Financial services marketing that works

 

At BlueChip, we speak your language. We know financial services and we’re marketing communication experts. That means better business results.

 

Scroll down

Integrated marketing ROI

Marketing

content marketing


Attract and retain customers, tell your
brand story and drive revenue

Marketing

public relations


Build and protect your personal reputation,
and your company’s

Marketing

Digital Strategy


Shift to digital marketing and engagement:
acquisition, nurture and retention

our results

%

BlueChip’s Net Promoter Score

$ M

Deposits following a PR and
customer communication-led
retail bank product launch

Page views from a single
financial planning blog
post with an average time
on page of 6:44

Articles generated in a single
month for an asset management
client with a $5,000 budget

Website hits after a seven-day
consumer financial ratings PR
campaign

Web inquiries in the 48 hours
after an online life insurance
product launch

It's an integrated World

Multi-channel, fragmented media habits and time-poor audiences have changed the marketing game.
Where in your client’s day can you build trust, add value and create the right conversation or conversion?

our ideas

Social media: don’t risk not risking it


  “The internet. It’ll never take off.” “Email. It’s way too risky.” It’s thinking that’s right up there with Decca Records’ decision not to sign…

read more

Time to take the social stage – before someone does it for you


We’ve just seen Tony Abbott ban his frontbenchers from appearing on ABC TV’s Q&A program. It’s a decision that – among other issues – starkly…

read more

Social Media for the Financial Services CEO


With the proliferation of social media, the need for CEOs to harness this powerful medium has never been more important. A key component in today’s…

show more
Back to top

Learn more about financial services marketing that works!

Subscribe to our fortnightly news on marketing, communications and PR for financial services.