Financial services marketing that works

At BlueChip, we speak your language. We know financial services and we’re marketing communication experts. That means better business results.

Our Results


BlueChip’s Net Promoter Score


Deposits following a PR and
customer communication-led
retail bank product launch


Page views from a single
financial planning blog
post with an average time
on page of 6:44


Articles generated in a single
month for an asset management
client with a $5,000 budget


Website hits after a seven-day
consumer financial ratings PR


Web inquiries in the 48 hours
after an online life insurance
product launch

It's an integrated World

Multi-channel, fragmented media habits and time-poor audiences have changed the marketing game.
Where in your client’s day can you build trust, add value and create the right conversation or conversion?

Our Ideas

Three steps to get magical results from integrating PR and paid media

By Natasha Drilon


We all know that while public relations (PR) is still one of the most effective tools in the financial services marketer’s kit, best practice calls for an integrated approach...

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FinTech industry Map in Australia

By BlueChip Communication


Technology and capital markets are coming together to make 2015 the ‘Year of FinTech’ – but the revolution’s only just begun. Bluechip Communication has drawn…

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Social Media for the Financial Services CEO

By BlueChip Communication


With the proliferation of social media, the need for CEOs to harness this powerful medium has never been more important. A key component in today’s…

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