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Marketing Strategy & Implementation

CMOs and their teams face common challenges: shifting to digital, improving measurement, and multi-channel
marketing mix choices are just some.

Build the foundations for your strategy

  • Develop brand messaging, create or refresh marketing strategy, and develop campaigns
  • Create data-driven customer personas
  • Build critical capabilities such as email marketing, attribution analysis and integrated marketing skills
Develop strategies and campaigns that deliver better results

  • Create integrated marketing strategies combining content, PR, and social and paid media
  • Leverage a blend of traditional and non-traditional channels more effectively
Execute successful campaigns and improve evaluation

  • Develop multichannel marketing mix strategies
  • Run successful lead generation, nurture and retention campaigns
  • Gain insights from attribution modeling and campaign analytics

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Find out how we help other clients

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