One of the biggest myths of crisis management is “no one could have predicted this”.
Crisis experts, corporate affairs people, and seasoned leaders, know better.
Research in the wake of the pandemic also suggests that almost every corporate reputation crisis is predictable.
Why then are brands and leaders continually caught by surprise?
Often, it’s because they and their organizations don’t see, and heed, the clear warning signs that a crisis is on the horizon.
Join BlueChip's Founder, Carden Calder, and Associate Director, Daniel Paperny in this webinar to better spot warning signs of a crisis or reputation issue, and to prevent a potential crisis. Fill out the form to watch this webinar on-demand.
Carden Calder is a financial services reputation, PR and communication expert.
She helps finance sector Boards, CEOs, leadership teams and CMOs win the stakeholder support they need to be successful, and to build and protect both their corporate and personal reputations.
Daniel is a senior communications and corporate affairs professional with an extensive history across Australia's media landscape.
He works with business leaders, founders and entrepreneurs to carefully grow and protect their reputation through integrated communication campaigns, strategy development and implementation, media relations, issues management, content production, brand positioning and industry engagement.