Hi Friend,
Well HELLLLLOOOOOOO 2016. This is going to be a great year for you and I. Here’s why.
- Content marketing is on the rise (and it's increasingly being “useful” to our audiences)
- The C suite, for the most part “gets” social or at least that it matters (there’s leadership support)
- Integration is real. Really working that is (thanks to mature marketing technology FINALLY)
And you’re still here. Reading. So this is useful. Phew.
So, in this fortnight’s FOMO Friday we’re about the very BEST B2B content, top priorities for Australian content marketers in 2016 and the marketing stories that hit the headlines last year – and not always for the right reasons.
Best,
Carden