---
title: The 7-Step Profile Planner | BlueChip Communication
description: BlueChip's Carden Calder goes through the process that's helped financial services executives, CEOs, thought leaders and spokespeople build their profile.
image: https://www.bluechipcommunication.com.au/hubfs/Lead%20Generation/Webinars/2020/7%20Step%20Personal%20Profile%20Planner/Featured%20image-Webinar_The-7-step-BC-Profile-Process.jpg
---

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# Webinar: The 7-step profile planner

### Watch On-Demand

![Webinar](https://www.bluechipcommunication.com.au/hubfs/Bluechip%20Assets/Images/Webinar-2.svg "Webinar")

Building the right professional profile can be hard. Often our clients want to be higher profile, and know **why **they (or their ideas and expertise) should be better known, but struggle to work out **how** to communicate and **what** to say.

In the second part of our Fame Agenda series we're helping your answer these questions, and learn how to help others do the same.

### Register to watch on-demand

## You will learn:

- How to analyse your most important audience
- How to plan and produce content they'll thank you for
- How to become recognised and respected for your ideas and expertise
- BONUS: Case study: zero to hero in 12 months (a composite of real examples)

## About the speaker

[![Carden_round](https://www.bluechipcommunication.com.au/hs-fs/hubfs/Team%20images/Round%20headshots/Carden_round.png?width=286&name=Carden_round.png)](https://www.bluechipcommunication.com.au/team_member/carden-calder/?hsLang=en-au)

#### [Carden Calder](https://www.bluechipcommunication.com.au/team_member/carden-calder/?hsLang=en-au)

#### [BlueChip Communication's Managing Director](https://www.bluechipcommunication.com.au/team_member/carden-calder/?hsLang=en-au)

Carden Calder is a financial services reputation, PR and communication expert. She helps finance sector Boards, CEOs, leadership teams and CMOs win the stakeholder support they need to be successful, and to build and protect both their corporate and personal reputations.

 

 

 

#### Check out our other webinars

## [More Webinars](https://www.bluechipcommunication.com.au/ebooks-and-webinars/?hsLang=en-au)

#### Your journey starts here

## [Get In Touch](https://www.bluechipcommunication.com.au/contact-us?hsLang=en-au)

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#### Strategy-led PR and marketing for financial services

Level 2, 50 Bridge Street   
TWP, Quay Quarter Tower  
Sydney NSW 2000  
[(02) 9018 8600](tel:%200290188600)

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