A leading financial services member-based organization engaged BlueChip to help reposition the organization, drive regulatory reform, improve reputation of members and increase their political capital. BlueChip delivered strategic corporate affairs support:
- Reputation management counsel across stakeholder groups (member, industry, government, media)
- Large scale outsourced media relations program over five years
- Issues management counsel and implementation
Results
- Our client is now seen as the foremost Australian body of its kind by members, media, industry and consumers
- 672% increased media exposure across a five-year media relations program
- Increased recognition, respect and visibility of our clients’ professional designation
Client case study and contact details available on request.