“Content is king, but distribution is queen and she wears the pants. It’s not nearly enough to create a good piece of content.”
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Hi Friend,

“Content is king, but distribution is queen and she wears the pants. It’s not nearly enough to create a good piece of content.” 

If the guy at Buzzfeed said it, it must be true!

So you've built it, but will they come? In this week's FOMO Friday we talk about how to rock your content distribution strategy.

Why? Because we’re almost ALL making too much and leveraging it too little. Yes, you. And people just like you in other marketing roles. So pause a minute, and ask whether your content is really hitting home. And if you don’t know – or don’t like - the answer, maybe take a look at distribution. And metrics. But we’ve talked about that a lot already.

Happy weekend.

Best,
Carden


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Overcome the distribution hurdle

You've hit "PUBLISH". Those traffic hits, likes and shares should be coming in any time now.

...Now. 

Now?

The folks at Kissmetrics share the most important lessons they've learnt to overcome that distribution hurdle in this super-helpful guide


A complete guide to content distribution in financial services

“Content is king, but distribution is queen and she wears the pants. It’s not nearly enough to create a good piece of content.” 

So you've built it, but will they come? Choosing the right format and channels to deliver your message is crucial for you to reach the right audience. In this week's blog we show you how to compose your distribution strategy.

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How to plan for your retirement

Putting those hours in, sticking strictly to that budget and planning for your retirement? Deathclock™ is one step ahead of you. And now you too, can be one step ahead of yourself. 

Be warned - click only if your sense of humour is a shade darker than most...

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